Chris Pratt: Best Practice SEO: File Extension or No?
Abe
· 1 year ago
Just what I've been looking for, thanks!
I will use... /%category%/%post_id%/%postname%.html
Instead of... /%category%/%post_id%/%postname%/
All the small changes add up in google's eyes :)
Pete Hurst
· 1 year ago
This recently came up for me. Having been given about 30-40 static html pages by an "SEO" company and asked to turn these into a dynamic e-commerce site (using our existing platform) - from various conversations with them apparently having the .html extensions was in itself part of their "magic formula" for SEO.
So far I have written our platform to implement extensionless URLs. I think it looks nicer, for a start. I'd previously been led to believe it was better for SEO - but clearly concrete information on this is mixed in opinion.
More importantly, in the world of HTTP, we do not need file extension to infer the type of file we are downloading. That's the job of MIME. File extensions are very much tied to Windows and as such have no place in a cross-platform data interchange environment.
So whatever eventually turns out to prove marginally better for SEO, in terms of standards and professionalism I have to go extensionless. Google will typically follow where the standards lead; if the sites with the highest quality and most relevant content are all extensionless, then Google will adjust their algorithms to suit those sites better.
Whenever I have a difficult SEO decision to make, I always find the two biggest factors end up being Standards and Content. If you are doing everything right, SEO is no longer even something you have to intentionally think about.
robbykeller
· 4 months ago
The File Extension DMG file could be described as the Apple version of a .EXE (Exectuble File) and replaced Mac OS Xs .IMG format. As a disk image format the file maps a folder tree and its contents allowing the file to be virtually mounted on the computer as if it were a real drive. However the File Extension DMG format can be mounted as a drive irrespective of whether it is an image of an existing device or not, and is used to distribute Apple software. Repair File Extensions http://dmg.extension-file.com
All Comments
I will use...
/%category%/%post_id%/%postname%.html
Instead of...
/%category%/%post_id%/%postname%/
All the small changes add up in google's eyes :)
So far I have written our platform to implement extensionless URLs. I think it looks nicer, for a start. I'd previously been led to believe it was better for SEO - but clearly concrete information on this is mixed in opinion.
More importantly, in the world of HTTP, we do not need file extension to infer the type of file we are downloading. That's the job of MIME. File extensions are very much tied to Windows and as such have no place in a cross-platform data interchange environment.
So whatever eventually turns out to prove marginally better for SEO, in terms of standards and professionalism I have to go extensionless. Google will typically follow where the standards lead; if the sites with the highest quality and most relevant content are all extensionless, then Google will adjust their algorithms to suit those sites better.
Whenever I have a difficult SEO decision to make, I always find the two biggest factors end up being Standards and Content. If you are doing everything right, SEO is no longer even something you have to intentionally think about.